Avondale Online Learning

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A study of the growing strategic importance of information systems and how the developments in telecommunications and the Internet, B2B and EDI, digital integration and mobile computing, and decision support are fundamentally transforming the way organisations conduct their business activities. Managing the essential information technologies, system development and end-user computing. The relationship of the management information system to shared information resources.

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A study of the fundamental concepts of management and marketing within business organisations. Emphasis is placed on the evolution of marketing and management thought. Topics include the management and marketing environment, various roles of management in organisation as well as integrating and coordinating activities using marketing concepts. Ethical and social responsibilities of managers are critically examined.